Brands to Know: Ovadia & Sons
While you may not be able to enjoy Ovadia & Sons clothing until the Spring/Summer ’11 season, we think it’s important that you start committing the name to memory sooner rather than later. The twins, Ariel and Shimon Ovadia, have put together one of the most impressive new collections we have seen in quite some time. The 27-year-old designers are entering a market saturated with luxury brands, but their highly wearable and abundantly elegant line hardly seems like it can be called just another label–especially not when you realize that many of their fabrics are from the same places as brands like Ralph Lauren Purple Label and their neckwear is made by none other than Michael Drake.
Ranging from classic suiting to rakish dress shirting to seasonal slippers and espadrilles, one would hardly expect the founders of Ovadia & Sons to be so young, but Ariel and Shimon have been in fashion for as long as they can remember. As teenagers, the two were trading vintage Ralph Lauren pieces and have been honing their eye ever since. The collection draws inspiration from classic American, British, and Italian style and places it on a slim silhouette that is ideal for the young gentleman. Prices for the line will range from $2,000-$3,000 for suiting, $300-$400 for shirting, $250-$400 for trousers which puts them in the same price bracket as other rising stars like Phineas Cole and Simon Spurr.




$300-$400 for shirting?
In a country whose economy goes rapidly south?
Good luck. You’ll need it.
Hubert – you have to pay to play. otherwise get the hell off my yacht
Overall it looks fairly interesting but that black watch plaid shirt with short sleeves and white collar is only missing the pocket protector and long black socks with sandals and shorts to complete the picture. You have to have to have one dud I guess.
Definitely looks interesting and familiar.
I am really excited about these guys!!! Finally a young fresh New York type feel to clothes. This really will be a new Chapter in fashion history. The pricing actually looks reasonable for the quality they are showcasing. When their line hits stores it will create quite a buzz.
Looks great. John, I beg to differ and I say its a fun shirt for summer. It is very hot out you know..nice to see a cool short sleeve shirt. Pants look fantastic.
I know these guys ! Always see them around , very stylish.
Sebastian G says:
August 19, 2010 at 12:06 am
Sorry Sebastian my kids convinced me a long time ago that I looked like a dork (I think that was the term although I’m sure there’s a new one now) wearing short sleeved shirts other than polos. And this is a particularly egregious specimen.
for an unknown brand prices are really steep. I wish them all the luck and success, if you have a passion why not pursue it.
Gai
i met one of them the other night. wearing their line. cool stuff, nice guy.
Very cool guys !